DUKE ANNUAL FUND VIDEO EMAIL MARKETING CAMPAIGN
deweymedia + partners created the video elements for this email campaign for Duke's Annual Fund. The interviews were shot in one long day in New York City (except for the Duke chapel segment). This campaign helped the Duke class of 1984 set an attendance record for reunions, and in an extremely tough financial year, the class was only $120,000 away from reaching the all time annual giving record. Annual Fund Video Production can be as simple as these interviews below, or more complicated such as the Annual Fund pieces we produced for Riverdale and Lawrencevile (at the bottom of this page).
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ANNUAL FUND VIDEO FOR RIVERDALE COUNTRY SCHOOL (NOT for Duke)
ANNUAL FUND VIDEO - FUND RAISING: This video was used to thank donors to the RCS Annual Fund and to remind those who still haven't given to please contribute before the end of the fiscal year.
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LAWRENECVILLE 2010 ANNUAL FUND VIDEO PRODUCTION. This video was created for the final 6 weeks of Lawrenceville's annual fund using video from alumni day, and interviews with current students and parents, alumni and faculty.
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